Essay on Food Inc - Rhetorical Analysis - 1329 Words

Rhetorical Analysis – Food Inc. ‘Food Inc’, is an informative, albeit slightly biased, documentary that attempts to expose the commercialisation and monopolisation of the greater food industry. The film attempts to show the unintended consequences resulting from this, and for the most part this technique is very effective; however there is an overreliance on pathos in lieu of facts and statistics at times. ‘Food Inc’ starts off with a camera moving slowly through supermarket shelves with menacing background music and a bass voiceover informing the audience that, ‘in the American supermarket, there are no such things as seasons.’ Tomatoes and fruits, we are told, are grown overseas while in season but still green, then gassed to†¦show more content†¦Farmers are paid to overproduce corn, which is sold for less than the cost of production. Much of the excess is used as a cheap sugar substitute in various products, and much of it used to feed cattle; to produce bigger, meatier cows. It is at this point we learn of the unintended consequences of constantly putting quantity before quality, in the chapter aptly titled ‘unintended consequences.’ Cows fed a corn diet produce deadly strains of e-coli, leading to numerous safety recalls of beef in recent years. Pollan at one point tells us that simply feeding cows grass for a period of five day s would virtually eliminate any strains of the contaminate, but that this is seen as a fiscally excessive exercise by the corporations. He is presented as somewhat of an authority on the matter, but all we are really told is that he is an author with interest in mass produced foods, an attempt at ethos that falls somewhat flat. Instead of doing this however, a new industry has emerged: one that combines ammonia with hamburger filler for the companies, killing any strains of e-coli before they can reach the consumer. The film attempts to portray a deadly cycle, where untested solutions often produce deadly side-effects; which are in turn fixed with even more untested solutions, a technique that seems quite effective. The film utilises emotional appeals, or pathos, to convince its audience more so than probably any other technique. Perhaps theShow MoreRelatedRhetorical Analysis Of The Documentary Food, Inc, By Robert Kenner1040 Words   |  5 PagesRhetorical Analysis of The Documentary Food, Inc. Food Inc, is a documentary made by Robert Kenner, based on the book Fast Food Nation, written by Eric Schlosser. Kenner uses a variety of strategies in order to convey the message that our food system harms our health, workers, animals, and the environment, and expresses that a great deal of information is hidden from consumers. The filmmaker uses juxtaposition and emotional imagery, personal interviews, as well as particular cinematic techniquesRead MoreSexism in Advertising Essay791 Words   |  4 PagesConklin ENC 1102-058 27 September 2011 Project 1: Ad Analysis It is obvious that women and men have play different roles in advertising. Men are portrayed as the dominant figure, while women are portrayed weak or as objects. For example, in this ad the male figure is taller and his face doesn’t have as much lighting as the female figure. Appearing in 1961, a time remembered by family values and consumerism, this ad for a Kenwood Chef food processor uses the stereotype of women being at theRead MoreAnalysis of Visual Text Essay912 Words   |  4 Pageson advertisements to promote their products and services. In April of 2007, Hidden Valley Food Products Company launched a new ad campaign aimed at parents to purchase the product to get their children to eat more vegetables. â€Å"Hidden Valley, which leads the entire salad dressing industry, estimates that the integrated campaign will boast a $40 million price tag† (â€Å"New Hidden Valley Ad†). A rhetorical analysis of the influence of the Hidden Valley â€Å"Eat your vegetables campaign† will demonstrate theRead MoreLeadership Qualities of Alan Greenspan1508 Words   |  7 Pagesprices to help preserve the purchasing power of the dollar and moderate long-term interest rates.† Career Analysis During his tenure with Townsend-Greenspan Company, Greenspan was involved in various other projects. He agreed to serve Richard Nixon as his coordinator on domestic policy in 1968. He also served as a corporate director for a number of companies like General Foods, Inc. and J.P. Morgan Company. On June 2nd, 1987, Greenspan was nominated by President Regan as chairman of theRead MoreAn Analysis of Language Features in English Advertisement4269 Words   |  18 PagesAn Analysis of Language Features in English Advertisement Abstract With increasing  communication in the world and acceleration of economic globalizationï ¼Å'English advertising has found its way into peoples life. This thesis makes an attempt to explore the language characteristics of English advertisements so that we may be able to appreciate and write English advertising texts better. The thesis attempts to approach the main language characteristics of English advertising mainly from the anglesRead MoreEssay on Silent Spring - Rachel Carson30092 Words   |  121 PagesSpring Premium Study Guide, including complete copyright information, please visit: http://www.bookrags.com/studyguide-silentspring/ Copyright Information  ©2000-2007 BookRags, Inc. ALL RIGHTS RESERVED. The following sections of this BookRags Premium Study Guide is offprint from Gales For Students Series: Presenting Analysis, Context, and Criticism on Commonly Studied Works: Introduction, Author Biography, Plot Summary, Characters, Themes, Style, Historical Context, Critical Overview, Criticism andRead MoreRhetorical analysis of Strip Club Owners Essay2135 Words   |  9 Pagesï » ¿Michael Reich Clint Buffington WRD 111 2/29/2012 Rhetorical analysis of Strip Club Owners This country was founded on the ideals of freedom and those freedoms were somewhat clearly defined the day the US Constitution was drafted. That being said, people and judges in every state of the union have a different interpretation of what these freedoms are. This is the case for the strip club owners in the state of Kentucky, although they are not the only state to be under fire from the city governmentsRead MoreTextual Analysis of Writing Guides3516 Words   |  15 Pagesonce the teaching of composition was left primarily to English teachers, there are now other sources—namely reference guides on writing—that claim to have the formula for success. There are a number of publishers who have capitalized on employing rhetorical strategies of sarcasm and humor to gain a larger share of the reference guide market. In this paper I will examine a few of these writing guides—specifically: Barron’s Painless Writing, The Complete Idiot’s Guide to Writi ng Well, and Research PapersRead MoreIndra4189 Words   |  17 Pages|Indra Nooyi: | |A Leader and a Woman of Substance | |CEO Rhetorical Analysis | |EXPO E34 | |HES, Fall 2010 | |Prof. Julie Anne McNary | Read MoreStylistic Analysis10009 Words   |  41 PagesConclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦29-30 References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦31-32 Introduction The theme of the course paper is concerned with the stylistic analysis of five poems by different authors (D.H. Lawrence, H.W. Longfellow, R. Burns, Ch. Kingsley, B. Googe). The issue of stylistics and stylistic analysis has been extensively studied in recent years and the problem of stylistics has been a subject of special interest. Various scientific paradigms, trends and